Post by account_disabled on Mar 6, 2024 20:10:58 GMT -8
Fr the user. In this way, for product searches, SGE generates a summary of notable factors to consider, and provides product options with descriptions that include reviews, ratings, prices and updated images, thanks to the integration with Google Shopping Graph. As we see in the screenshot above. 2. Informational searches search panel on desktop with google se Informational results in SGE can be direct questions or general searches. SGE generates a page similar to a featured snippet, with an AI-generated list of text in response to the query. This list includes drop-down arrows that link to the source websites, and a carousel displays links to other relevant websites. The problem, in our view, is that there appear to be clickable links when in reality they are not. Leaving the experience a little decaffeinated. That is, without being able to resort to the original sources from which Google extracts that information. Something that prevents the user from continuing browsing and the creator of the information from receiving a visit. 3. Local search on Google SGE local google SGE results SGE provides context about locations or places through the use of AI, making it easy for users to compare and explore options. This feature helps people to get relevant information about sites efficiently. Initially providing an improved search experience.
And we say in principle because, in practice, this translates into a kind of rich snippet very similar to that existing in traditional organic search. But, in fact, sometimes both overlap and you can see how the criteria for Cell Phone Number List determining positions are different. Something that can confuse the end user. 4. Search for YMYL on Google SGE google search generative desktop view In YMYL (Your Money Your Life) queries, SGE places greater emphasis on producing informative responses corroborated by reliable sources. Including disclaimers in answers on critical topics such as: Health. Or finances. Highlighting the importance of consulting with professionals to obtain personalized advice. Therefore, don't expect the new Google Search to give you a direct answer. While Google's new conversational search capabilities are impressive, the company is being cautious when it comes to sensitive topics. In this way, questions about how to administer medication to a child or invest your life savings, do not expect an answer generated by artificial intelligence. Google, for now, will limit itself to showing the standard search results that it has always shown. Why so much caution? Google sets high standards for providing quality information people can trust, especially for important questions about health, money, and civic duties. The company wants to prioritize responses with factual information And he fears that his artificial intelligence could include fragments of news or studies with unverified information. So for many sensitive queries, Google will direct you to verified external sources rather than trying to summarize an answer itself. SEO in Google Search Generative Experience (SGE) With SGE, SEO faces a new horizon .
Websites and content creators will have to adapt to take advantage of SGE's generative features. Optimizing for AI-based searches, incorporating relevant metadata, and adapting to SGE's preferred content formats will be essential. Additionally, understanding how SGE interprets and generates responses to queries can provide valuable insights to improve online visibility and relevance in search results. Which in turn can improve the position in the SERPs. It will also be necessary to take into account the traffic that this type of response will take away from the websites, especially if, as we already saw in the featured snippets, they begin to resolve the user's search intention without needing to access the origin of the information. There are still many questions to be resolved in this matter. However, we can already affirm that the creation of content that helps the user solve their specific problems will be a priority for Google and, therefore, for the companies that want to position themselves. Otherwise, without specialized and factual information, the Google SGE will not have the necessary raw material to feed its results. Advertising and ads in Google SGE On SGE, ads continue to play a crucial role, appearing in dedicated spaces on the page. Advertisers have the opportunity to reach potential customers during their searches.
And we say in principle because, in practice, this translates into a kind of rich snippet very similar to that existing in traditional organic search. But, in fact, sometimes both overlap and you can see how the criteria for Cell Phone Number List determining positions are different. Something that can confuse the end user. 4. Search for YMYL on Google SGE google search generative desktop view In YMYL (Your Money Your Life) queries, SGE places greater emphasis on producing informative responses corroborated by reliable sources. Including disclaimers in answers on critical topics such as: Health. Or finances. Highlighting the importance of consulting with professionals to obtain personalized advice. Therefore, don't expect the new Google Search to give you a direct answer. While Google's new conversational search capabilities are impressive, the company is being cautious when it comes to sensitive topics. In this way, questions about how to administer medication to a child or invest your life savings, do not expect an answer generated by artificial intelligence. Google, for now, will limit itself to showing the standard search results that it has always shown. Why so much caution? Google sets high standards for providing quality information people can trust, especially for important questions about health, money, and civic duties. The company wants to prioritize responses with factual information And he fears that his artificial intelligence could include fragments of news or studies with unverified information. So for many sensitive queries, Google will direct you to verified external sources rather than trying to summarize an answer itself. SEO in Google Search Generative Experience (SGE) With SGE, SEO faces a new horizon .
Websites and content creators will have to adapt to take advantage of SGE's generative features. Optimizing for AI-based searches, incorporating relevant metadata, and adapting to SGE's preferred content formats will be essential. Additionally, understanding how SGE interprets and generates responses to queries can provide valuable insights to improve online visibility and relevance in search results. Which in turn can improve the position in the SERPs. It will also be necessary to take into account the traffic that this type of response will take away from the websites, especially if, as we already saw in the featured snippets, they begin to resolve the user's search intention without needing to access the origin of the information. There are still many questions to be resolved in this matter. However, we can already affirm that the creation of content that helps the user solve their specific problems will be a priority for Google and, therefore, for the companies that want to position themselves. Otherwise, without specialized and factual information, the Google SGE will not have the necessary raw material to feed its results. Advertising and ads in Google SGE On SGE, ads continue to play a crucial role, appearing in dedicated spaces on the page. Advertisers have the opportunity to reach potential customers during their searches.